Mary Brown’s Chicken & Lightlife® Partners to Add Herbal Offerings to the Menu

Mary Brown’s Chicken & Lightlife® Partners to Add Herbal Offerings to the Menu

A growing segment of Canadians are choosing a flexitarian diet – they eat meat and poultry, but are increasing their intake of plant-based foods. Mary Brown’s I wanted to offer menu options for this emerging demographic. Hadi chahin, Mary Brown’s The President and COO explains: “We are listening to what Canadians are saying and how they are changing their food flavors. So while chicken is at the heart of our menu, we also want to satisfy the cravings of locals. Guests looking for a delicious plant – based on choices. “

Jeff Barlow, Mary Brown’s The VP of Marketing adds, “We chose to partner with Lightlife because it means everything to us as a brand to serve our guests plant-based foods that meet our extremely high standards for quality and taste.”

“Lightlife is committed to making plant-based eating more accessible and is excited to partner with Mary Brown’s to now offer their Guests something they can enjoy without compromise: delicious and satisfying menu options breaded with plants made with simple ingredients that they can feel good about, “he said. Dan curtin, President of Greenleaf Foods, SPC.

Chahin sums up: “Plant-based options open the door for more people to enjoy Mary Brown’s – and at the end of the day, sharing good food with family and friends is our goal. “

About Mary Brown’s Chicken
Mary Brown’s Chicken has more than 200 locations in Canada And growing. The brand is 100% Canadian owned and operated since 1969. Mary Brown’s is famous for its Big Mary® Chicken Sandwich and fresh-made methodology, which includes hand-slicing and breading its signature chicken and potatoes with farm-fresh Canadian ingredients.

About Greenleaf Foods, SPC
Greenleaf Foods, SPC, is transforming plant-based proteins with a wide range of delicious and innovative products that satisfy consumers interested in adding a variety of proteins to their diets. Our leading brands include Lightlife® (“Lightlife”) and Field Roast ™ (“Field Roast”). Together, these brands delight loyal fans and veterans and appeal to new ones who never knew plant-based protein could taste so good. The Lightlife and Field Roast portfolios boast nearly 50 products and represent a market leading position in the chilled plant-based protein category in the US Greenleaf Foods, SPC is a wholly-owned independent subsidiary of Maple Leaf Foods Inc. (TSX: MFI).

FOUNTAIN Mary Brown’s Chicken

For more information: Darlene Giles, Creative Director, Mary Brown’s Chicken, [email protected]; Bianca Mooney, 160over90 on behalf of Lightlife, [email protected]


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