MARSHALL – Health-conscious Madison County residents will soon have another appetizing and profitable option, as an all-vegetarian and all-organic restaurant will open in downtown Marshall.
The CBD Cafe, located in the building formerly occupied by Good Stuff next to Zuma’s, will have a full menu of vegetarian options. Owner Peter Ford said he also plans to host live music at the venue.
As the name suggests, the restaurant will also offer CBD on its plates, Ford said.
“If it’s not organic, it won’t be on the menu,” Ford said. “CBD is something you can add. So if you say, ‘Hey, I want your plate of fries and give me that with 33mg CBD, then we can do it. You can add CBD to any of the drinks too.”
Ford, who has lived in Marshall since 2005, said the restaurant will also offer a handful of CBD drinks as “elixirs” on its menu.
The building’s renovation began in May, according to the owner.
Marshall Health Collective
Eventually, the owner’s plan is to showcase CBD-related products available through Terpene Valley, a local business, and refer to the entire building as the Marshall Health Collective.
“Marshall Health Collective also includes the companies that are providing us with some of the elixirs: Wise Earth Way, Go With the Flow CBD and Terpene Valley,” said Ford. “So we will have those people contributing to the whole healthy environment and providing healthy alternatives, so that you can go out and listen to music and have a good time and drink a healthy drink that will help enlighten you and bring a higher consciousness to yourself.”
Ford said it plans to offer grocery products outside of the building.
“The front, of course, will have all of our baked goods – the muffins, muffins, and breads, but you can also buy peanuts, peanut butter, almond butter, chickpeas, and hummus,” he said. “So it will be a bit like a grocery store, but only using the raw ingredients or the finished product. We will not just buy things and resell them. Either we will, or it is a raw product.”
Ford said everything will be home-made except for the tofu, tempeh, and cheeses.
As for the cafe, the owner said he hired a staff from the front and back of the house, and the health department issued ServSafe certificates on December 29.
Although Ford hasn’t owned a restaurant in the past, it made sure to bring in an experienced team.
Ja Wall, the cafe’s general manager, attends weddings with his wife at the Mountain Magnolia Inn in Hot Springs.
“I really feel like we’re bringing more to the table than most vegetarian restaurants, or even (other restaurants) that also incorporate CBD,” Wall said. “It’s very exciting. I’m looking forward to it.”
Wall previously owned Bacchus in Marshall and helped open HomeGrown in Asheville. He planned to get away from the industry, but coffee was too nice a deal to pass up, he said.
“When I got out of restaurants, I swore this was it: I was going to work for myself and I would never (work in restaurants) again,” Wall said. “(Ford) convinced me to retire and we do it again.
“But this time it’s different. It’s fun. We can really support everything we’re doing – the juice, the elixirs, and all health awareness. It’s the complete package.”
Ford said the restaurant will showcase culinary talent across the county, including Wall, a Marshall resident.
“We are bringing a lot of the best of the best locals to the table,” Ford said. “We have bakers coming in who have been in this area and baking for years. We have no problem finding anyone, and I think it’s partly because people can support that we are doing everything organic and really health conscious.”
The cafe will offer breakfast all day, Ford said.
“Both (Wall and I) hate the idea that someone would come here at 11:15 am and tell us they want the Eggs Benedict, and for us to tell them to stop serving them at 11 am,” he said. “So we will do it all the time.”
Ford, who has been a vegetarian since 1989, said he feels there is a vegetarian food clientele in Madison County.
“I hope that basically once people come in and taste the food, they’ll say, ‘Oh, I’m not missing anything, I can have an egg and cheese cracker, or I can have an egg tray or French toast.’ ‘ or a veggie burger and fries. I think there are enough things that there will be something for everyone. That’s the hope. ”
The owner said he will hand out samples to entice customers with new offers for his popsicles, including carrot slices and bacon.
Ford also plans to offer customers samples of cannabis juice, what he called “the fire behind (the entire operation).”
“None of this would exist if it weren’t for raw cannabis,” he said. “It’s the most medicinal thing I’ve ever experienced in my life. We’re just squeezing the leaves like it’s wheatgrass or kale or whatever. We put it through a chew juicer and juice it. It’s ridiculous and magically medicinal.” .
The owner said he feels the juice can offer both psychological and physical benefits.
“We have had friends who had rheumatoid arthritis that took away the medications that they had been taking for 15 years,” he said. “People are going to have to check it out. I’m so passionate that anyone who comes here, that’s why I’m asking, ‘You know about raw cannabis juice, and would you like something? The first one is mine.
The CBD Cafe will be open from Sunday to Thursday, from 7 a.m. to 9 p.m., Friday from 7 a.m. to 11 p.m. and Saturdays from 7 a.m. to 2 p.m.